Papparelle Group
Papparelle...a new name, a new class of paper products distributor.
Papparelle Group provides just in time delivery of paper, industrial and food service packaging, cleaning and facility supplies to Canadian businesses from coast-to-coast. Providing one-point of contact, Papparelle is a one-stop resource for industries including Food Processing, Food Service, Grocery/Wholesale, Manufacturing, Healthcare, Accommodation and Property Management. This national sales and marketing group is already known for its knowledgeable and experienced customer service team and extensive product line.
Dascal developed the company name and branding strategy as well a designing its corporate logo and marketing collateral. The campaign integrated innovative business-to-business sales and marketing tools, including the creation of www.papparelle.com, a website dedicated to creating - "one simple point of contact" for clients and sales force alike.
